Allow us to introduce you to Flurry from the AKOFAType Utility Series. Okay let’s be honest, we knew during development that the snowflake has a pretty limited lifespan in the current designer’s toolkit. You know…the generic holiday season promos, office party potluck flyers, ski resort brochures, Severe Weather Team Snowmageddon forecasts and the after-Halloween-forget-Thanksgiving-pre-Christmas-on-fire-doorbusting-everything-must-go-riot-inducing-extravaganza sales. But here at AKOFAType, our thought was that a snowflake can look better than your average sad mutated asterisk that is pretty prevalent in the design landscape as well as have the ability to [fancy word alert!] transcend the limited design shelf-life of two to six months out of the year…but don't worry, you will still be able to use them for that yearly "Christmas in July” sales flyer that your client will need ASAP…
But you may be saying to yourself, "These snowflakes are f#$%in' awesome!!!…But how about more variety?"
Well, we didn't just stop with the 82 distinct snowflake patterns without thinking about versatility for you the designer. With that concern in mind, you also get the added power of OpenType to extend the range of these glyphs with circular and hexagonal alternates at the click of a mouse. So, if you are working with an HVAC company and the snowflake in the logo needs a little "Umph!”…choose from one of many circular alternates or if a holiday card project is not "techno-hip-geometric enough"…BOOM! A hexagonal alternate will soothe the art director and save the day. The possibilities are almost limitless!
Flurry from the AKOFAType Utility Series…fonts working smarter so you don't have to work harder.
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20 December
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