FS Maja

Category: Fonts, Date: 11-02-2015, 11:25, Views: 821

 

Fontsmith received a brief to develop a font that would form part of the broadcast identity for the UKs first digital Freeview channel E4. It needed to work seamlessly in text and display, both in print and on-screen, and please the eye of the target audience, 18-34-year-olds. So, young, fresh and informal.

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